About us
Gradient MSP is on a mission to power an ecosystem of opportunity for the IT Channel.
We solve problems that keep MSPs from reaching their full potential,
and remove barriers channel vendors face.
Gradient started with a big vision in mind
A world where MSPs can choose, use, and offer any products to their customers, seamlessly integrated with their platform of choice. Allowing for a level of MSP business automation that has never before been possible.
Delivering IT services is hard enough, running your MSP business shouldn't be.
Our Why
Gradient strongly relies on data-driven decisions that help power an ecosystem of opportunity for the IT Channel.
We are motivated by the desire to transform the current state of the channel, making it function more effectively, with products and programs that create greater efficiency and effectiveness, leading to growth, and ultimately, to prosperity.
Our How
Gradient exists to solve problems. We provide a platform to create industry connections, ease integration, deliver choice, offer opportunities for growth, and provide access for MSPs within the IT space.
Our history
We're just getting started.
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Gradient was born
Cofounded in 2020 by Colin Knox, former MSP and Founder of Passportal
Oct-2020
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Brand launch
Launched brand publicly December 2020
Dec-2020
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Tidy is here!
A product designed to clean up dirty data launched
Jun-2021
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$10.25M Series A funding
Anthos Capital lead the round with participation from Gula Tech Adventures, StoneMill Ventures, and Accelerate Fund III
Nov-2021
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Billing Module is launched
Billing Module (formerly Billable) – a product to simplify billing reconciliation launched
Nov-2021
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Welcome to Synthesize
Synthesize – an open ecosystem vendor integration program launched
Feb-2022
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250 partners
250 partner milestone achieved
Feb-2022
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Expanding our orbit
60 Vendors join the Synthesize program
Mar-2022
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500 partners
500 partner milestone achieved
Jun-2022
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First vendor-built integration
Mailprotector integration with Gradient Synthesize goes live
Jun-2022
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Alerts module released
New module makes sure MSPs never miss an alert again
Oct-2022
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Custom Integrations unveiled
Custom Integrations allow MSPs to maximize utility of Synthesize platform
Apr-2023
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Synthesize Integration Marketplace announced
Synthesize Integration Marketplace announced at LegUp '23
Jun-2023
Meet the team who made it happen
Our future
Today, billing reconciliation and vendor integration. Tomorrow?
Want to learn more?
Visit our Resources Center