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11 reasons you need to attend LegUp '23

The clock is ticking  - only a month remains until LegUp '23 on June 1, so be sure to register today!! Here are 10 11 reasons why MSPs like you need to attend this free virtual event.

1. Amazing speakers

We're excited to announce some of our high-profile and highly-respected speakers:

speakers (1)

  • Michelle Accardi, the newly-named CEO of Liongard will be speaking in one of her first appearances since assuming the position. She'll be speaking early in the event on "Creating the Building Blocks to Scaling & Running a $100M+ ARR MSP" - a topic you're going to want to tune in for!
  • Jay McBain, well-known Canalys Analyst, will be speaking about the power and possibility of Open Ecosystems.
  • Don Jeter, CMO of Torq, will be talking about building a Cult Brand.

There will also be presentations from our top-tier Boss Sponsors that you won't want to miss!

2. Platform announcements

Our CEO & Co-Founder, Colin Knox, will open the event with a CEO Keynote and share some biiiiiig product announcements. He'll be followed by Ryan Barker, CXO and Co-Founder and Rick Stern, Product Director, who will offer a look into the future of Gradient. After you hear what we'll be sharing, you'll definitely want to sign up for a demo of the Synthesize platform!

3. Pitch party

Matt Solomon from Channel Program will be hosting our Quickfire, where you'll be able to select who brings home the best pitch award.  Learn about some of our up-and-coming Campaign and Side Quest sponsors, and then vote for your favorite.

4. M&A speed networking

legup23-networkingRemember speed dating? Is that still a thing? Phil's a happily-married flamingo, so 😘. Well, we're offering an M&A speed networking event that will hook you up with peers interested in selling, merging, and acquiring. Spend a few minutes chatting, comparing interests, and exchanging contact info before moving to the next match. It's the fastest way to find a compatible M&A partner - but you must be registered for that unique event - space is limited to 50 MSPs, so get registered asap! Click the checkbox on the registration form to save your seat.

5. Live platform demos

There's something about a live conference-floor demo that is super exciting: the random mix of people asking unscripted questions, the unique use cases that arise that you DIDN'T EVEN KNOW YOU NEEDED TO KNOW that make the experience out-of-this-world.

And we are 100% there for it! Our team will be running live demos at a Gradient-branded booth and we invite you to come and experience it for yourself. Ask the tough questions and get allll the answers. Because our biggest brains will be there (including members of the Dev, Success and Support teams!) to answer you. Bring. It. We'll show you what the Billing Module can do for you!

6. Prizes, glorious prizes!

Be one of the first three to put your name on our high-score leaderboard and win amazing prizes!

7. Booth time with top vendors

We've allotted plenty of time in the schedule for you to check out the vendor booth area - our vendor sponsors are some of the best in the channel, offering products and services that your customers will find value in and which will make running your MSP easier and more effective. Be sure to swing by and talk to them to see how you might be able to work together to grow your MSP.

8. Unique 32-bit experience

Most virtual conferences are ... boring.  They're basically Zoom calls (which have a time and a place, but aren't exactly... fun!). Not LegUp '23. We're bringing you into a virtual conference space that has plenty of room for networking, opportunities for Gradient and our sponsors to show off their products and services in a casual no-obligation way, great speakers with deep insight - all within an old-school 32-bit experience that is miles beyond the normal. Will you learn how to dance and throw confetti? Naturally. Will there be surprises? Of course. And will you tell your friends what they missed? Heck yeah!

9. Avatars!

Avatars SlideOkay, we LOVE the avatars! Customize your avatar in any way you like - will you show up as a pirate? A gingerbread cookie? A werewolf? A princess? A ghost? Or something completely different? Be sure to log in for the event early enough to play around with the options (and know you can change at any time) to create an avatar that reflects who you are and how you want to show up that day.

10. Hanging with Gradient flockstars

Our team will be out in force to help you out, to greet you, and to enjoy the event as participants! When you see a Gradient flockstar, be sure to say hi! We'll be able to answer any questions you have about the event and the event space - and provide information on the company and the Synthesize platform that is making MSP's lives easier by offering pain-free billing reconciliation to MSP's like yours!

11. Networking with your peers

The best part of a conference is meeting people and hanging out with channel friends. The worst part of a conference is ... well, a lot of things. The cost and hassle of getting there. The guy who steals the armrest on the plane. The hotel staff losing your reservation. The group in the next room who parties all night. Tipping. Ubers that don't know their city. The list goes on and on!

But this free virtual event will let you get face time with other members of the channel without any of that nonsense. Swing by the virtual bar (no cover!) and step into conversations with old and new friends. Chat face-to-face instantly - it's so easy! All the upside of a conference without any of the downside!

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